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MINIMALISM IN MOTION: JSY Tea x Ecoflor® x Allgrind

From Glen Waverley to Chadstone and Doncaster, JSY Tea entrusted Ecoflor® in collaboration with Allgrind Concrete Finishes to bring its signature minimalism to life. The result? Seamless Microcement floors that quietly anchor each space with elegance and precision.

More Than Just Retail

JSY Tea’s stores aren’t simply places to buy tea—they’re immersive brand experiences. Every detail, from lighting to millwork, is curated to evoke calm, clarity, and refinement. Flooring played a critical role in completing this vision.

What the Client Needed

To support their design goals, JSY Tea required flooring that was:

- Seamless and join-free for uninterrupted spatial flow 

- Neutral in tone to complement custom joinery and lighting 

- Durable enough to withstand high foot traffic without compromising aesthetics 

Our Collaborative Solution

Ecoflor® and Allgrind delivered a tailored Microcement finish across all three locations, offering:

- A soft, textured concrete aesthetic with tonal consistency 

- Custom application adapted to each store’s layout and construction timeline 

- Premium finishes that balanced design integrity with long-term durability 

The Results

Glen Waverley | Chadstone | Doncaster

 


Each installation showcases how Ecoflor® adapts to client vision while maintaining technical excellence. The surfaces are quiet yet expressive—perfectly aligned with JSY Tea’s brand ethos.

Why It Matters

Projects like JSY Tea highlight Ecoflor®’s strengths in:

- Collaborative, brand-sensitive execution 

- Consistency across multi-site retail rollouts 

- Delivering design-forward, technically sound surfaces 

Whether you're designing a boutique, café, or commercial space, Ecoflor® Microcement offers a refined alternative to traditional concrete—without the disruption of slab polishing or tile removal.

Want this look for your space?

[Get in touch] to explore how Ecoflor® can integrate with your next project.

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